_By Scott Buchanan, CMO_

The fraud and payment ecosystem is increasingly complex and in constant motion. There’s increasing pressure from sophisticated fraudsters, bots, and even liar buyers. Plus, there’s a more complex ecosystem of commerce platforms, payment service providers, and issuers to navigate. And leaders across fraud, payments, and product teams are no longer limited to focusing on checkout — their domain extends across the entire digital commerce journey.

In search of respite, some teams add point solutions at each critical step along the journey; in doing so, they accumulate more data sources and more rules to manage and end up with a more siloed view of the consumer. Instead, Forter offers a platform allowing teams to shift from:

- Multiple rules sets to a single **decision engine**  
- Siloed data sources to a **global network**  
- Evaluating transactions to understanding **identity**

Forter is the [Trust Platform for digital commerce](/content/platform/index.html). More than 200,000 businesses now benefit from Forter’s real-time decisions, and in the past 12 months, we’ve processed $350 billion in gross merchandise value, many times more than our nearest competitors. As a result, we know far more online identities and can more accurately assess the trustworthiness of each incremental identity — so our customers get superior results, maximize revenue and minimize chargebacks.

Although we’ve strengthened and simplified our platform, these changes have no implications for our existing customers’ subscriptions with Forter.

#### **Here’s What’s New**

We understand it’s noisy in the fraud prevention and payment optimization markets, and we want the value of a Trust Platform to be more straightforward. So today, we’ve made some changes that simplify our solution naming and packaging. Most notably, we’ve renamed our solutions to better align with industry-best practices and the use cases that matter most to customers.

1. [**Fraud Management**](/content/platform/fraud-management/index.html): Make more accurate and instant decisions at checkout to stop fraud, reduce chargebacks, approve more transactions, and delight customers.  
2. [**Payment Optimization**](/content/platform/payment-optimization/index.html): Share insights with issuers and card networks to increase authorization rates and leverage Smart 3DS to approve borderline transactions, minimize friction, shift liability, and maintain PSD2 compliance.  
3. [**Chargeback Recovery**](/content/platform/chargeback-recovery/index.html): Eliminate the manual toil of chargebacks; identify the right claims, consolidate data and manage representation to improve win rates and recover lost revenue.  
4. [**Abuse Prevention**](/content/platform/abuse-prevention/index.html): Identify and stop repeat policy abusers (returns, INR, reseller, reshipper, and promotions) to protect revenue and maintain a quality brand experience for your genuine customers.  
5. [**Account Protection**](/content/platform/identity-protection/index.html): Apply Forter’s deep understanding of identity to stop account takeovers and fake account creation at sign-up and sign-in to protect account integrity and drive customer loyalty.

These solutions map tightly to the critical decisions across the digital commerce journey. And, importantly, they’re unified by a single portal. Instead of managing a myriad of point solutions, rule sets, and data sources, our users can see a complete picture of the consumer — and every key insight and data point — with a single login. See for yourself — request a [personalized demo](/content/request-demo/index.html).

And, in the name of simplicity, we’ve made it even easier to get started with Forter — we’ve packaged up the first three solutions above (Fraud Management + Payment Optimization + Chargeback Recovery) into an [offering with simple, flexible pricing](/content/maximize-conversions-minimize-chargebacks/index.html). With new integration points and onboarding tools, the days of a multi-month integration and IT queues are long gone. Leaders across industries are going live with Forter in a matter of weeks.

Fraud and the broader ecosystem are complex. As the Trust Platform for digital commerce, Forter is on a mission to restore simplicity and put our customers, who are fraud fighters, payment superstars, and product gurus, in the spotlight.