# CASE STUDY

## LootBar Says 
**“Game On” to Fraudsters**  
!

## Creating a Global Marketplace for Gamers to Trade With Confidence

> “Consumer trust takes years to build and can disappear in an instant. Our risk management philosophy sets us apart from the competition, and aligns seamlessly with Forter’s approach. During a period of rapid business growth, having Forter by our side has been crucial in safeguarding our user experience and ensuring transaction conversion.”  
> **— Chloe Luo, Head of Risk, LootBar**

## THE CHALLENGE

LootBar, a fast-growing global and online marketplace for game trading, top-ups, item exchanges, and in-game currency, needed a way to maintain security and trust while they scaled. Operating in a category where fraud, account takeover, and payment abuse are common, the team faced pressure to protect players — from their cards, gift cards, and alternative payment methods — without slowing down legitimate purchases.

As LootBar grew, the risk team placed particular emphasis on maximizing overall transaction conversion rates. Any false declines or friction would directly impact player satisfaction and marketplace credibility. The challenge was clear: implement a fraud management solution that could deliver both airtight protection and exceptionally high approval rates — supporting trust, growth, and a seamless player experience from day one.

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## THE SOLUTION

LootBar integrated Forter’s real-time Fraud Management solution into its game coin top-up and trading platform, ensuring every transaction passed through a unified, intelligent risk engine. Forter’s decisioning instantly verified buyer legitimacy, decreased fraudulent activity, and reduced manual review, allowing LootBar to confidently scale without expanding risk operations.

By acting as the first line of defense, Forter became foundational to LootBar’s conversion strategy. Forter’s precise, automated decisions significantly reduced hard declines while approving more good customers — supporting LootBar’s core goal of secure, frictionless, and cost-effective commerce.

The integration allowed LootBar to reinforce its security-first, trust above all philosophy while preserving speed and affordability for players. Combined with transparent processes, fast delivery, and dedicated support, LootBar strengthened customer trust, contributing to its near-perfect 4.9/5 Trustpilot rating and strong community reputation. With Forter’s continually improving fraud prevention, LootBar can protect themselves and customers while building a highly reliable, low-risk gaming commerce ecosystem.

## THE RESULTS

**Solutions:**  
Fraud Management

## Driving Higher Approvals

LootBar needed to reduce hard declines that were blocking legitimate gamers.  
With Forter’s real-time decisioning, they gained good customers and protected revenue without adding friction.  
!

**78%**  
Reduction in hard decline rate

## Maximizing Conversions

By improving review processes and increasing decision accuracy, Forter helped LootBar turn more intent into revenue — even during peak activity windows.

**99.46%**  
Current approval rate

## Reducing Fraud Loss

LootBar strengthened its fraud defenses without slowing down expansion. Forter’s machine learning and network-wide intelligence helped dramatically reduce costly chargebacks.

**77%**  
Decrease in fraud chargeback rate

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## About Forter

**Forter is the Trust Platform for digital commerce.** We make accurate, instant assessments of trustworthiness across every step of the buying journey. Our ability to isolate fraud and protect consumers is why Adobe, ASOS, eBay, Instacart, Priceline, Nordstrom, and many more leaders across industries have trusted us to process more than $2 trillion in transactions. Our deep understanding of identity and use of automation helps businesses prevent fraud, maximize revenue and deliver superior experiences for their consumers. Learn more at [www.forter.com](/content/site-root.html).